Advisor Update

What’s Happening Now

Sneak peek NEW Album Kits launching Monday at noon CT: Global Getaway (Dusted Sage and Chocolate foiled, Terra Cotta solid bookcloth) — the third of several Album Kits to be released in 2026 — designed for any skill level to “scrapbook without the stress.”
Sneak peek NEW products launching Monday at noon CT: Global Getaway collection + Buy-It-All Bundle; Vintage Post BMC; In Flight Border Punch; Document the Date Punch; 2 new sizes of Peekaboo Pockets (2x2, 3x2); Photo Sleeve Variety Pack; 3 new Photo Sleeve options (3 Pockets, 4 Pockets and 6 Pockets) — note: 12x12 Multi-Pocket Pages will be joining this product family with a new name on Monday, Photo Sleeve - 5 Pockets.
NEW innovation launching Monday at noon CT: Cascade Spacers Set + Cascade Spacer Set Bundle (includes instructional Playbook with how-to and projects + Peekaboo Pockets for creating Playbook projects). This product was designed with Advisor Lanita Medina!
In 2026, we’re growing boldly with the 100 Bold Moves Journal and weekly challenges starting with Fall in Love February to reignite your product passion and fuel your business growth!
FREE Ground Shipping is available with orders $100+ now through Feb. 27 at noon CT (excludes surcharge areas).
The NSD Advisor Exclusives are HOT! Several NSD Advisor Exclusives have already sold through, however remember that you can still shop Advisor-only products from earlier this year like the newly branded Mini Journal Templates and Pop-up Trash Bins, which are all great choices and in stock.
Shop 100+ discounted products available NOW under Deals > Sale. These are deep, can’t-miss discounts you and your customers will love. And with this new batch of sale items, we’ve retired the Craft Tote Qualifiers category (which featured full-price products to earn the tote) and the option to earn the Craft Tote for free.
Catalog drop-ins are going on NOW, available while supplies last: All orders 1¢ or more will get a Q3/Q4 Catalog added to your order at no cost to you.

What’s Coming Up

Reminder: All Advisors who submit their NSD events by Friday, Feb. 13, at noon CT will be entered to win a FREE Global Getaway Album Kit.
Date change this month for Create the Best: This month's webinars will be on Thursdays, Feb. 12 and 19, at 11am CT. RSVP now!
The February Virtual Crop and Secret Box #1 reveal are next Friday! Mark your calendar and join Annalisa in the Virtual Crop Group for the box opening at 4:30pm CT and challenges post at 5pm CT. Not a member? Join today!

What's Down the Road

Prices for select existing Peekaboo Pockets will increase Feb. 27 at noon CT. With Monday’s launch featuring Peekaboo Pockets alongside the new Cascade Spacer Set, we wanted to give you advance notice so you can plan ahead before the price update goes live. You can download the flyer here to see details of which pockets will increase.

A new tool + new sleeves + a new travel collection? Yes, please! The NEW Cascade Spacers Set and Bundle make cascading Peekaboo Pockets simple with color-coded guides. NEW Photo Sleeves are perfect for fast photo adds and/or creating the Cascading Pages look with ease.

And the Global Getaway collection — featuring the newest 12x12 Album Kit — is ready to capture every adventure.

Catch it all now on the Launch Preview page, and scroll for WHY this launch will have you and your customers ready to explore, create and share!

Cascade Spacers are a NEW innovation for CM, designed with Advisor Lanita Medina. These 8 color-coded spacers are designed to make perfectly aligned cascading Peekaboo Pockets on your pages fast, easy and repeatable.
Enhanced Playbook includes how-to-use instructions for the Cascade Spacers (hint: it’s easier than you’d think!), as well as guided projects to complete two pages with Cascading Pockets and a BONUS year-in-review layout.
Includes 3 packs of Peekaboo Pockets for creating the project layouts.
Cascade Spacers are also available in a set of 8 spacers outside of the bundle.

They’re the perfect next step after an Album Kit — a natural way to keep customers moving forward.
No new technique to teach, but lots of added value to share.
The Variety Pack is a great visual tool — it helps you show how the sizes stack to create that eye-catching Cascading Page effect.
Solves a real issue: “too many photos, not enough time or space.”
They’re great for crops, Open Houses and Beginner Classes — especially when you want to demo quick, polished ways to complete an album.
They’ll keep customers engaged, excited and coming back for more.

Adrienne Stevens
Amanda Wik
Amy Grassey
Angela Melius
Barb Best
Beth Campbell
Beverly Debono
Carole Tice
Cathy Guidry
Chantal Labrosse
Charlotte Burns
Christina Seifert
Christinia Spainhour-George
Cindy Lou Ewing
Claire Lambariello
Connie Skaggs
Corinne Ellis
Cyndi Wicks
Deanna Shannon
Deb Janish
Debbie Martin
Dena Varnam
Denise Mitchell
Diane Marshall
Diane Walker
Gail Hardy
Heather Thayer
Heidi Srinivasan
Jamie Green
Jane Mouk
Janet Madaras
Janice Lee
Jennifer Brake
Jennifer Paige
Jennifer Wielechowski
Jill Anderson
Jill Wisser
Joan Marso
Joanne Hall
Joanne Minor
Joy Lane
Julia Niessen
Karen Horn
Kimberly Skeen
Kimberly Spilman

Lanita Medina
Larissa Rudloff
Leslie Hauge
Lianne Griffin
Linda Bruggman
Linda Wright
Lisa B Thurman
Lisa Espinosa
Lori Doerner
Lori Drake
Lorimer Thornton
Lynn Trulock
Magdalene Atchley
Mary Jo Keiter
Meg Carpenter
Megan Crowley
Megan Stockstad
Melissa Fago
Melissa Haithwaite
Meredith Wiens
Michele Norman
Michele Sizemore
Nicole Butler
Nicole Soh
Pam Winn
Pamela Chattin
Robin Johnson
Robin Pajak
Ruth Tacoma
Sandra Hauck
Shelley Brenneman
Sherry Hammaker
Sherry Shultis
Susan Millwater
Susan Sturgis
Suzanne Collins
Tara O'Gorman
Tracy Robinson
Vonda Martin

First Row Left: Advisor Janice Dube held a Beginner Class during her Winterfest retreat. One attendee participated, enjoyed how easy the project was to complete and loved how it looked with her photos.
First Row Right: Advisor Danielle Barrett hosted her first Beginner Card Class. Attendees enjoyed the class and requested a Beginner Page Kit class next month and monthly going forward. She thanked Advisors Lanita Medina and Alyse Barnas Castonguay for their encouragement.
Second Row Left: Advisor Alyse Castonguay hosted an all-day crop with 33 attendees and welcomed four beginners for a Beginner Class. Participants included a high school student, her mom and two college students, some new to crafting and others new to scrapbooking. Everyone had a great time.
Second Row Right: Advisor Pat Kirkwood held a Beginner Class during a retreat. Attendees completed two cards, and photos were taken later in the session due to early activity.
Third Row Left: Advisor Nicole Soh hosted a two-part Winterfest Staycation retreat over two weekends. One weekend was shortened due to weather while the second proceeded as planned. Attendees enjoyed creative time together and shared a winter-themed group photo.
Third Row Right: Advisor Kimberly Collins hosted another successful Ring in the New Year Cropfest with 50 attendees, including team members and advisor friends. This marked more than 20 years of hosting the event and was her largest gathering to date.
Fourth Row Left: Advisor Cynthia Baptiste shared an event attended by three advisors and 60 participants who enjoyed laughter and productive scrapbooking.
Fourth Row Right: Advisor Debra Moorer shared highlights from a recent event and Beginner Class.

First Row Left: Advisor Sheri Jones hosted her Cropping, Cocoa and Chaos weekend retreat with 52 attendees. More than 900 pages and cards were completed during classes and a Beginner Class, with a hot cocoa bar featured throughout the weekend.
First Row Right: Advisors Cheryl Dippner and Sheri Lehman co-hosted the third annual Winter Retreat. Thirty-four attendees enjoyed a themed four-day event with Project Recipes, tool demonstrations, page layouts, raffles and prizes.
Second Row Left: Advisor Esther Summers hosted an Advisor Meet-Up focused on encouragement, planning and goal-setting for the year. Despite cancellations due to weather and power outages, attendees created vision boards and a two-page spread.
Second Row Right: Advisor Peggy Wills hosted her first Advisor Crop weekend with her team. Though attendance was small, the group enjoyed a relaxed weekend working on projects, sharing ideas and spending time together.
Third Row Left: Advisor Dee Bryant hosted a Zoom crop after weather conditions prevented travel. Ten to 15 attendees joined throughout the weekend, making it a successful virtual event.
Third Row Right: Advisor Kisle Lynn hosted the Super Bowl of Scrapbooking retreat weekend.
Fourth Row Left: Advisor Kristin Lund hosted a two-day Jumpstart January crop with 22 registered attendees. She taught tools and Simple Page Kits, offered seat gifts and led interactive activities. Despite minor challenges at the new venue, the event allowed for continued growth.
Fourth Row Right: Advisor Kim Miller hosted her 26th annual Scraptacular with 43 attendees. Over five nights, participants completed Delicious Memories layouts, with Simple Page Kits and Peekaboo Pockets as top sellers.

First Row Left: Advisor Debbie Nelson hosted her first Beginner Card Class of the year with eight attendees. Participants created multiple cards, explored variations and made additional purchases. Several attendees expressed interest in future events and classes.
First Row Right: Advisor Leslie Holander hosted another successful Scrapping by the Sea event despite challenging weather conditions.
Second Row Left: Advisor Tina Mitchell hosted her first no-frills crop of the year with six attendees, including two new participants. Attendees completed Simple Page Kits and enjoyed six hours of scrapbooking and time together.
Second Row Right: Advisor Kim Smittle hosted a four-day winter retreat with 11 registered attendees. The event included a Simple Page Kit class, games, prizes and strong sales, including post-event Secret Box purchases.
Third Row Left: Advisor Pat Backsmeier hosted her first Beginner Class of the year with two mother-daughter pairs who enjoyed completing Simple Page Kits together.
Third Row Right: Advisor Debbie Solar hosted her monthly card class with four new guests and 11 returning attendees. Each participant completed three cards using the Through the Seasons Card Kit.
Fourth Row Left: Advisor Beckie Belote hosted her annual Seas the Day advisor crop and training retreat. The event included Beginner Classes led by CEO Alison Dutton, hands-on training, Make & Takes, a trade show, breakout sessions and recognition for achievements and incentive trips.
Fourth Row Right: Advisor Kathy Baids hosted a weekend crop with 48 attendees and multiple Breakout Beginner Classes. She led a Page Makers Beginner Class using the Your Own Way Page Kits and a Trio Card Kit class, resulting in strong sales and interest despite limited photos.

First Row Left: Advisors Mary Horwitz and Nancy Marshall Churby co-hosted her first hybrid no-frills Day Crop of 2026. Eighteen attended in person while five joined virtually. The event included an inking demo, a Beginner Class and an Album Kit opening, with strong interest in future purchases.
First Row Right: Advisors Allison Starr, Becky Kelley Pollard and Kathy Haut co-hosted the January Jumpstart Stay-Cation. Attendees enjoyed a fun and engaging event together.
Second Row Left: Advisor Judy Gill hosted her first Beginner Class of 2026 with two attendees. Both completed Simple Page Kits, purchased On the Bright Side boxed bundles and expressed excitement about returning for future events.
Second Row Right: Advisor Sheila Ziegler hosted a multi-day Snow Zoom crop where participants joined virtually at any time. Attendees completed nine albums, more than 200 pages and multiple power layouts while staying connected as a community.
Third Row Left: Advisor Melissa Yurch adapted her first Beginner Class into a virtual sip-and-sort experience due to weather. She shared resources on sorting, Cascading Pages, Peekaboo Pockets and new products while answering questions.
Third Row Right: Advisor Cynthia Schmidt hosted a JOYBookers Scrapbooking event supporting Tunnel to Towers Foundation. Attendees learned Cascading Pages, completed Make & Takes and began planning for next year’s event.
Fourth Row: Advisor Tara O’Gorman hosted a Jumpstart January event that raised $5,000 for local veterans. Attendees completed albums, sorted photos, made new connections and supported the community.

Celebrating Your Events!