Sneak Peek All That’s Launching Friday!

Starting Friday, we’re bringing the heat with a sun-soaked summer collection, NEW Expansion Packs for your 12x12 Album Kits and must-have upgrades for your Inking System. With this launch, think bold designs, smart storage, fresh stencils and the return of the Weekender Bag — back and better than ever with Advisor-inspired updates.

Head to the sneak peek page for ALL the details!

Why your customers will want it:

• A fresh take on summer: Brighter, bolder designs than recent summer collections.
• More variety, less repetition: 60 icons and two embellishment packs keep every page feeling fresh.
• Designed to do more: Some embellishments feature Spot UV finish, and some of the oversized embellishments are intended for layering over photos and/or to work with the CCS Circle Patterns.
• NEW tiling capability with the Sunlit Border Punch & Diamond Lattice Chain BMC!

As an Advisor, your why:

• A proven summer seller. One of the most photo-filled seasons your customers are ready to document.
• More variety = bigger baskets. Two embellishment packs encourage multi-item purchases.
• Unique tools spark add-on sales. Tiling Border Punch + BMC and specialty embellishments add excitement and upsell opportunities.

Why your customers will want them:

• The same collection artwork and/or Album Kit style, now extended into new themes.
• Easy add-on, instant impact: A simple way to expand albums without extra planning.
• Collectable and customisable: Mix, match and build a story that’s uniquely theirs.

As an Advisor, your why:

• The perfect add-on sale: An easy way to increase order size after an Album Kit purchase.
• Keeps customers coming back: New themes give them a reason to return and keep creating.
• One style, multiple sales: Sell the same look across baby, travel, wedding and more.

Why your customers will want them:

• It completes their Ink System: The storage solution that finally brings inks and brushes together in one place.
• Everything works together: Each ink is stored with its coordinating brush for faster, easier colour selection.
• A cleaner, more organised workspace: Keeps supplies visible, tidy and ready to use.
• More creative possibilities: New stencils make it easy to add pattern, texture and fresh detail to every page.

As an Advisor, your why:

• Completes the Ink System story: Turns inks and brushes into a fully sellable, must-have system.
• Drives add-on sales: A natural next purchase for customers already invested in inks and brushes.
• Increases usage = increases reorders: Organised customers create more and therefore buy more.
• Re-engages Organiser Case owners: A timely reason to reconnect and show new value in what they already own — the Organiser Case can now house the Organiser Insert!

Why your customers will want it:

• Effortless carry-all: Designed to hold multiple projects, albums and tools in one organised place.
• Stays upright, stays structured: Keeps everything protected, visible and easy to access.
• Smart compartments and pockets keep supplies right where they need them
• Comfort: Designed to carry heavier loads with ease, whether heading to a crop or retreat.
• A proven favourite, made better: A customer-loved bag, now improved for how they craft today.

As an Advisor, your why:

• Advisor-validated demand: Improvements were voted on by Advisors, so you know it’s built on real needs and will resonate with customers.
• A proven fan favourite returns: Built-in excitement and familiarity make it easier to sell.
• High-value, high-utility item: A bigger-ticket product that helps increase overall order value.
• Solves a real pain point: Organisation and transport are everyday needs, making this an easy “yes” purchase.