In these uncertain times, there's nothing like getting to see each other's faces, sharing ideas and demonstrating tips and techniques – all while staying safe and in comfy clothes! Many Advisors are beating in-person sales and attendance bests by hosting virtual customer events, and it's easier and more fun than you may imagine!

We encourage you to watch the videos below at your own pace and make notes about types of events or ideas you would like to try. In the first section, you'll find Advisors explaining what virtual events are and how they are running their virtual businesses.

Let's get started with an overview of virtual events — the big picture and why you'll want to consider adding virtual events to your CM business.

Connecting our Communities
With Advisor Georgette Lopez-Aguado

• Setting goals
• Deciding what type of event to host
• Tips for inviting your customers
• Preparing for your event
• And so much more!

Remembering Your "Why"
With Advisor Lauren Hinds

• The importance of remembering why you joined as a Creative Memories Advisor
• Remembering your "why"
• Choosing your support team
• Finding your awesome!

Building Your Business on Social Media
With Advisor Tammy McEwen

• How a positive presence on Facebook can make all the difference for your business
• How to effectively run your virtual business on Facebook
• How to hold virtual challenges to help your business grow

Tips For Hosting Your First Virtual Event
With Advisor Kristine Singley

• Kickstart your CM business by hosting a virtual event!
• Start with deciding on a date and inviting friends
• Learn how to easily share your passion for CM with others

Your on-camera presence can make a huge difference in your virtual business. Advisor Christine Calvino has studied and practiced Broadcast Journalism with a minor in marketing at the University of Central Florida, has ran a High School TV Production studio team, has been an Apple and Integrated Technology teacher for the last 15 years, and she uses it all to take her CM business to the next level — and now she wants to share her tips with you!

Developing Your On-Camera Presence

• How to source content
• Camera Presence - the energy you bring without overdoing it
• Choosing your location
• Framing your shot
• Importance of good audio
• What to wear - presenting your best self

Social Media 101

• Dive into the logistics of a Facebook Group VS a Facebook Page
• Social media etiquette
• How to not be "spammy"
• Are you "on" social media or are you using it?
• Be mobile friendly
• Rules of the trade
• Professional, yet friendly writing (no ALL CAPS, watch your spelling, etc.)
• Comment on others' posts

Virtual classes are an easy way to connect with new and current customers to share the newest products and complete a fast and fun project. The great thing about virtual classes? You can schedule them whenever you want around your family's needs, you can invite a few or many and location doesn't matter, and even if someone isn't sure what scrapbooking or crafting is all about, you can easily share the link to your virtual class and invite someone to join in as an observer!

We have three easy and fun beginner classes to choose from that are the perfect way to introduce your CM business to others with three Advisors giving their top tips.

The Perfect Beginner Classes...

Virtual Fold Over Page Class
with Advisor Melissa Fago

• How to introduce this class for new customers and non-scrapbookers who are curious
• Complete 12 pages with 1 designer paper pack, 12 sheets of cardstock and a Tape Runner
• Easy, fast and fun with no other tools needed

Virtual Card Class
with Advisor Ashley Roesch

• Learn how to announce a Virtual Card Class
• Encourage online registration — explain how
• How to do a quick demo and unbox a card kit
• Tips for hosting your own card class

Virtual Project Recipe™ Class
with Advisor Cassie Oelberg

• Find out how and why you'll want to invite current and potential new customers to start on an album or continue working on album pages
• Learn how to teach a beginner scrapbooker with simple tips in a step-by-step format
• The hands-on portion will demo an actual class
• This class keeps customers engaged and having fun while creating beautiful pages with a cutting guide 

Ready to mix it up with designer papers and cardstock? Why not try a Virtual Paper Buffet™ or Cardstock Buffet? We can all relate to wanting to attend a virtual event where we shop online and choose our favorite sheets! Get tips on how to host fun and successful events with current and potential new customers in the videos below.

Virtual Paper Buffet™
with Advisor Tracy Robinson

• Create interest in paper packs and collections for orders beyond individual sheets
  
• Share new, exclusive, excess and vintage designer papers in a fun environment
• Learn how to share papers and let customers choose what they want and need
• Help customers create a wish list of items they might want to order later

Virtual Cardstock Buffet
with Advisor Tracy Robinson

• Create interest in cardstock colors beyond individual sheets
• Share the current cardstock colors, vintage cardstock or exclusive cardstock from Cardstock Buffets (from Home Office)
• Help customers shop for what they want and need
• Learn how to showcase the papers and encourage customers to plan for their current and upcoming projects so they don't run out

If your customers have been missing in-person workshops, you can learn great tips for running virtual workshops that are almost as good as in-person events without customers having to leave their homes. Learn how to spice up your virtual event with a couple of games!

Hosting a Zoom Workshop
with Advisor Beckie Belote

• Learn how to maximize your sales
• Tips for finding new customers to attend
• Using prizes to motivate your customers

I Spy Game
with Advisor Leslie Theys

• Online Catalog game 
• Learn how to navigate the Catalog
• Help your customers start a wish list
• Share ideas for projects, gifts, highlight products/tools they might not be familiar with

Let's Make a Deal Game
with Advisor Martha Murray

• Learn how to stay connected with customers and introduce someone to CM 
• Find out how to share new products with current customers and others who might be interested

Now is a great time to share the Advisor opportunity with your customers. Advisor Cathy Angell shares all about why it's the perfect time to grow your team.

• People have time on their hands right now and finishing up DIY and crafting/scrapbooking projects are high on the list
• They need to order products to create and complete projects
• They have been thinking about the Advisor Join for a while and they love helping others and running events